Next level Revenue Growth – How AI and Analytics are changing the game for Consumer Goods

How can consumer goods companies grow revenue in a world of inflation, shifting consumer behavior, and squeezed margins? In this episode, Paul Morrison and Dorotea Baljević dive into the transformative role of AI and analytics in the CPG sector. From hyper-personalization and virtual mirrors to strategic Revenue Growth Management (RGM) and RevOps, they explore how data can unlock new value. With real-world examples and practical insights, this conversation offers a roadmap for CPG leaders navigating change—and aiming to thrive.

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